Ado challenges societal rules with powerful new single ‘RuLe’ 6th July 2024Mysterious pop icon Ado has released her latest music video for ‘RuLe’ ahead of her second album ‘Zanmu’....
Phantom Siita debut with ‘Otomodachi’: Ado’s foray into retro horror idol concept 27th June 2024Phantom Siita, the new idol group produced by the enigmatic Reiwa era pop icon, Ado, made their debut...
Ado announces first ever handshake event – “I will really be inside the box!” 19th June 2024World renowned enigmatic utaite, Ado, has announced a unique opportunity for fans to interact with her directly for...
Ado releases funky new single ‘MIRROR’ alongside music video 31st May 2024Ado debuts her newest single, ‘MIRROR’, today, May 31st. The track, provided by natori, is a groovy dance...
Ado wraps up historic ‘Heart’ concerts at National Stadium with 140K+ attendees 29th April 2024Ado’s monumental two-day concert, ‘Ado SPECIAL LIVE 2024 ‘Heart”, held at the Japan National Stadium in Tokyo over...
Ado confirms summer release date for 2nd original album ‘Zanmu’ 20th April 2024Ado has confirmed the release of her long-awaited second original album, ‘Zanmu’, slated to hit shelves on July...
Ado leaves London fans spellbound from the shadows at UK debut 27th March 2024Born out of Japan’s highly popular utaite subgenre, Ado, now an arena filling multi-platinum artist, continues to remain...
Ado drops latest single ‘Value’; Music video produced entirely on iPad 26th February 2024Ado has released her latest digital single, ‘Value’, along with an accompanying music video that’s turning heads. Produced...
Ado’s ‘Chocolat Cadabra’ chosen as Lotte’s 60th anniversary song 22nd January 2024Ado is set to release her first single of 2024, ‘Chocolat Cadabra’, on January 31st. The song, composed...
‘Ado’s Utattemita Album’ dominates Japan’s download charts 15th December 2023Ado, the renowned utaite, has conquered Japan’s digital download charts with her first-ever cover album, ‘Ado’s Utattemita Album‘....